What Is a Virtual Trade Show?

Virtual Trade Shows Can Yield A Very Real Pay-Off -- from Folio.com
by By Marrecca Fiore, 2006-07-31

"...the experience is almost surreal as attendees move around a virtual conference center, enter virtual session rooms and even wander a virtual exhibit hall. ... Most online trade shows do not charge a fee to attendees and therefore profit margins are dependent on sponsorships and vendor booths. "

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Virtual trade show a non-conventional way to network -- from Chicago Tribune
by Steve Johnson, 2006-10-27

"Among the advantages to the virtual trade show, an actual convention conducted in cyberspace, are these: The chance that your luggage will be lost is reduced to virtually nil. [and] There's no need to erect a mammoth windowless building on prime lakefront land."

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Virtual Tradeshows On the Rise -- from eWeek.com
by Karen D. Schwartz, 2004-11-30

"In the past year, a handful of virtual tradeshows have taken place on topics ranging from nanotechnology to plumbing and heating supplies. These events function just like conventional tradeshows, with booths, plenary sessions and keynote speakers—but without the travel and expense that go along with terrestrial shows. Although the capability has been around for several years, the concept of a tradeshow conducted solely in cyberspace is just beginning to take off."

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eComXpo -- the virtual trade show for ecommerce marketer

"An easy, quick way to keep up with this rapidly evolving marketplace including email, search, affiliate, regulatory, branding, advertising, and technology trends and challenges. All the benefits of a top tradeshow, without the costs, hassles, or travel that make traditional tradeshows out of reach for 98% of participants."

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More Examples of Virtual Trade Shows

• SGIA (Specialty Graphic Image Association)

• SUSTA (Southern United States Trade Association)

• SourceCAN (Canadian eCommerce)

• NTOA (National Tactical Officers Association)

• CONEXPO (Association of Equipment Manufacturers)

• PCMagCast (Security & Mobility)

• AMD (Advanced Micro Devices)